As an Internal Communications Lead, you will be responsible for creating and executing the internal communications for our organization to ensure operational efficiency and support general communications. You will be responsible for creating and delivering compelling content that engages employees and strengthens the company’s culture. You will work closely with key stakeholders to ensure all internal communication is clear, consistent, and aligned with the company’s goals and values.

Key Responsibilities:

Develop and execute product and brand messaging for launches, systems, and core Signature Solar differentiators
Create internal communications that support sales enablement, including product summaries, FAQs, and talk tracks
Build and manage content for AI driven search platforms such as ChatGPT and Google, including educational content and structured answers
Write and optimize product pages, landing pages, and supporting website content
Identify content gaps across AI, product, and customer education and take ownership of filling them
Create FAQs, guides, and educational content that align with how customers search and how AI platforms retrieve answers
Create content that positions Signature Solar as the leading source for solar education, products, and system design
Work with product, sales, marketing, and ecommerce teams to ensure messaging is accurate, consistent, and aligned
Create internal communications that support sales enablement, including product summaries, FAQs, and talk tracks
Maintain organized content across internal and external channels, ensuring clarity and accessibility
Request and coordinate supporting content when needed to support messaging and content initiatives
Develop product and brand messaging that clearly communicates Signature Solar’s differentiators
Measure content effectiveness and improve performance based on data and feedback
All other duties assigned

Qualifications:

2–5 years of experience in content, product marketing, communications, or a related field
Strong writing and editing skills with the ability to create clear, structured content
Experience developing product, educational, or FAQ style content
Ability to translate complex concepts into simple, clear explanations
Strong organizational and project management skills with the ability to manage multiple priorities
Experience creating or experimenting with structured content designed to answer questions or support AI generated responses
Strong interest in AI driven search with demonstrated initiative in exploring how platforms such as ChatGPT and Google surface content
Ability to think in terms of questions, answers, and content structure rather than traditional marketing assets
Experience working with cross functional teams such as product, sales, or marketing
Familiarity with AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), SEO (Search Engine Optimization) and content strategy preferred
Candidates should be prepared to discuss how they would create content that performs in AI driven search
Candidates should be able to demonstrate examples of content they have created that explain complex topics clearly

Physical Requirements:

This position may require the ability to perform tasks that involve sitting, standing, walking, lifting 25+ lbs, computer work and other physical activities. Candidates should be able to meet these physical demands with or without reasonable accommodation.

EEO Statement:

Signature Solar is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.

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